The Importance of a 24/7 Digital Signage Solution for Commercial Display Projects
In the competitive world of digital signage displays, it’s essential to understand the significance behind the “usage rating” of a commercial screen. While compromising on usage ratings can result in a lower initial investment, it’s important to consider the long-term benefits of investing in higher-quality, truly commercial grade 24/7 rated screens.
The ‘usage rating’ of a commercial digital signage screen is typically used solely as an indicator of the maximum operating hours of use per day for a given screen. However, these ratings can offer a far greater insight into the components used in the manufacturing of the screen, their quality and ultimately the anticipated longevity of the screen. That’s why investing in higher-quality and more robust 24/7 rated screens proves to be a smart decision, even if continuous usage is not a requirement.
At Allsee, all of our screens and media players are rated for 24/7 usage and are backed by our commercial 3-year warranty. This means that over the course of the first 3 years, if used constantly, our screens are guaranteed to run for 26,280 hours continuously without any issues. So, if you were to run the same screen for say 12 hours per day, you might expect it to run for 6 years!
Comparatively, a 16/7 rated screen, also with a 3-year warranty, would provide approximately 17,520 hours, translating to a lifespan of roughly 4 years when used for 12 hours daily.
The discrepancy is substantial, with a 33% reduction in longevity between 24/7 and 16/7 usage.
Choosing higher-quality screens ensures a longer-lasting investment, even if continuous usage is not necessary or intended. By prioritising durability and longevity, businesses can capitalize on the advantages of 24/7 digital signage displays, reaping the rewards of reliable and engaging communication for years to come.
If you would like to know more about our 24/7 digital signage solutions and their benefits, get in touch today or contact your account manager directly.
Cameron Mills is the UK Sales Manager at Allsee Technologies and has a background in computer systems.